“Complete My Album”

March 29th, 2007

Now this is what we’ve needed for years. I’ll buy a song or two on the iTunes Music Store, only to find out a few days later that I want to purchase the entire album. But darn - that means I just wasted the $2 I spent on the first songs. Well, no more. Apple just introduced today the “Complete My Album” feature. Now, if you’ve already bought three songs off an album, you can now buy the rest of the album for $2.97 off. Problem solved.

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Let me add something about the iTMS, however. Remember how great it was when the music store first came out? Entire albums for just $10 - extremely cheap, compared with those found in fluorescently lit stores. But now, something like 3.5 years after iTMS came out, almost all the albums I see are something like $13-15. Maybe I shouldn’t be complaining about five more dollars. But then again, maybe none of us should have complained over $17.99 CDs…

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